Hook

Understand what Hook is and why it is used by Revenue teams to decrease churn, increase expansions and improve efficiency.

About Hook

Everything you need to know to get started. Log into Hook and explore the Overview page.

Getting Started with Hook

Glossary

View engagement, upsell opportunities and tackling churn risk for accounts with multiple products.

Using Hook for Multiple Products

Everything you need to know to get started with Hook

New to Hook? Start Here

Find out everything you need to know about a customer on the Account Page

Account Page: All Customer Information in One Place

Add Notes to accounts to stay organised with your book of business.

Notes: Stay Organised with your Accounts

View key account attributes in Customer Details on the Account Page.

Customer Details

Categorising accounts based on its engagement and upsell potential.

Customer Potential

Accounts

Understanding Users and their activity with the Users page in Hook.

User Page: Get to Know Your Users

Understanding inactive users, active users, power users, influencer users and zombie users.

User Types

Users

Track account activity with Key Metrics on the Account Page.

Key Metrics: Account Activity and Product Usage Insights

Key Metrics

Use customisable Alerts to see important account changes across your book of business.

Alerts: Stay Ahead of Key Account Changes and Opportunities

View updates on account activity with News Feed items.

News Feed: Stay Updated on Accounts

Alerts and News Feed

Data from your organisation's CRM required to define accounts, subscriptions, users and other parts of Hook.

CRM Data: Accounts, Subscriptions and Hook Users

Hook setup guide for data and tooling experts during implementation

Technical Implementation

Find answers and get help from Intercom Support and Community Experts

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